GIOVANNA Fletcher's son Max is "missing mummy" already as she prepares to enter the Welsh castle I'm A Celebrity.
Her husband Tom, 34, took to Instagram earlier today to share an adorable video of their youngest son shouting out for his mummy.
In the video Max, two, can be seen looking adorable as ever in a red jumper whilst waving into the camera.
The tot was very vocal about the fact that he is clearly missing his mum and repeatedly called out for her.
The McFly star captioned the post: "I think he misses his mummy…"
Giovanna is currently isolating away from her three boys Buzz, six, Buddy, four, and Max ahead of her stint on the latest series of I'm A Celebrity… Get Me Out of Here.
It's her first solo venture into the TV limelight away from her famous friends and family.
Her husband is part of popular boyband McFly, Towie star Mario Falcone is her brother and Emma Willis is her best pal.
A source told The Sun Online: "Giovanna is a brilliant signing. She’s incredibly popular on Instagram with mums and has over 1.3million followers.
“She’s moved in famous circles for years. Not only is she best pals with Emma Willis but she’s close to royalty, married to a boyband star and her brother is Mario Falcone from Towie. She’s decided the time is right to embrace the limelight.”
The mum-of-three has published her own book Happy Mum, Happy Baby: My Adventures in Motherhood, launched her own YouTube channel, which has over 180,000 subscribers and appeared on various TV shows.
She will be joined along side Corrie's Beverley Callard, EastEnders star Shane Richie, Olympic hero Sir Mo, journalist Victoria Derbyshire and telly presenter Vernon Kay.
Strictly's AJ Pritchard, soap star Jessica Plummer, radio presenter Jordan North, and Paralympian Hollie Arnold MBE will also be on the show this year.
And people are already predicting that Giovanna will be the one to beat.
Former Queen of the Jungle Jacqueline Jossa, 28, has already backed the best-selling author to take her crown.
Jac made the claim on an Instagram post by her brother, Mario Falcone who wrote, "my amazing sister is going into @imacelebrity".
He added: "She will absolutely smash it, I have no doubt! I couldn’t be more proud! Go Giovanna ❤️🙌🏽."
The former EastEnders actress added her two cents, saying: "Mark my words I shall be handing my crown to this queen."
Jac's not the only one who thinks Giovanna is the one to beat with betting agency Ladbrokes putting her odds at 4/1 to win.
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